L’oreal Paris is moving this season’s colors from bland to bold with their new line of make-up called HiP, High Intensity Pigments. Gone are the days of the “natural” look, these products promise greater intensity and impact of color. The products are designed to be used to create either a “harmony” with harmonious colors blended to create a more understated look or a “disharmony” which takes advantage of bold and contrasting eye and lip colors. Both looks employ eyeshadow applied beyond the natural lid lines creating a look that is both dramatic and sophisticated.

The colors are bold and rich with names like Sassy, Dreamer, Elated, Mischief and Vivacious. If your goal is to be noticed this season, this is the look for you. The liquid foundation sells for $13.00, the eyeshadow duos around $7.00 and the lipcolor and cheek color sell for $10.00 each.